Recycling Heroes – Community Cleanup Grants Program

Hate litter? So do we!

Especially when it comes to beverage containers. There is no excuse for beverage containers – which are mean to be recycled or refilled and reused – to end up as litter! In fact, our Be a Recycling Herocampaign, held every year since 2020, urges New Brunswickers to step up for their province – and the planet – by ensuring no empty beverage container ends up as litter.

Everyone has seen at some point beverage containers carelessly left as litter on the side of the road, on sidewalks, beaches, trails, in parks, and in other outdoor spaces. Being a “Recycling Hero” means having a zero-tolerance policy for littering, speaking up when you see someone littering, and making sure always to recycle your empty beverage containers.

And now, thanks to our Community Cleanup Grants, you can be a Recycling Hero by organizing a cleanup event in your community. Give your favourite beach, park, playground, or other public outdoor space some love by getting a few friends, schoolmates, colleagues or fellow residents together to pick up litter. Don’t forget to recycle any empty beverage containers – and other recyclable materials – you may find!

Our Community Cleanup Grants are a perfect fit for:

  • teachers, student groups and school green/environmental committees that want to organize a cleanup event for their schoolyard or any other outdoor public space students frequent – as a way to enhance environmental education and promote anti-litter awareness;
  • workplace green/environmental committees looking for a fun team-building activity that also benefits their community by cleaning up and beautifying a public outdoor space;
  • not-for-profit organizations, community groups and municipal/town citizen-led committees that want to get their fellow citizens involved in a beach sweep, a park or playground cleanup, a trail cleanup, etc., all the while building community connections and fostering appreciation and respect for public outdoor spaces.

Grants are available each year on a first-come-first-serve basis. Since the number of available grants is limited each year, our team evaluates all applications and strives to award grants to a variety of organizations and regions across the province. 

Cleanup events can take place in the spring, summer or fall. 

Our 2021 Recycling Heroes

School-led initiatives:

  • École des Pionniers (Quispamsis, NB)
  • École Le Tremplin (Tracadie-Sheila, NB)
  • Bathurst High School (Bathurst, NB)
  • Dr. Losier Middle School (Miramichi, NB)
  • Polyvalente Louis-Mailloux (Caraquet, NB)
  • North and South Esk Elementary School (Sunny Corner, NB)
  • Harcourt Elementary School (Harcourt, NB)
  • Dalhousie Regional High School (Dalhousie, NB)
  • Lord Beaverbrook School (Campbellton, NB)
  • École Léandre-LeGresley (Grande-Anse, NB)

Not-for-profit organizations/community-led initiatives:

  • Crescent Valley Resource Centre (Saint John, NB)
  • Club Sportif du Pont-Lafrance (Pont-Lafrance, NB)
  • Chipman Communities in Bloom (Chipman, NB)
  • Apohaqui Lower Millstream Recreational Council Inc. (Apohaqui, NB)
  • Beersville Community Center (Beersville, NB)
  • Petitcodiac Watershed Alliance (Moncton, NB)
  • Foods of the Fundy Valley (Hillsborough, NB)


Recycling Heroes – Success Stories

We post stories from the field from our Recycling Heroes – the recipients of our 2021 Community Cleanup Grants – as they come in!

You can also check our Facebook page for stories and photos from #RecyclingHeroes like you organizing cleanup events in communities across the province.

Apply for a Community Cleanup Grant and receive $500 for your event!

If selected, you will receive a $500 cheque from Encorp Atlantic to help cover the costs associated with organizing and promoting your cleanup event. Use this money to:

  • buy supplies such as garbage bags, recycling bags/bins, litter pick up sticks, etc.; 
  • advertise your event and recruit participants; 
  • get event t-shirts, hats or any other giveaways for your participants;
  • cover the costs of any logistics involved, such as renting vehicles to carry supplies and dispose of litter collected; and/or
  • supply your participants with water and refreshments.

Along with your $500 grant cheque, Encorp will support your cleanup event by:

  • supplying your group with Recycling Hero face masks, gloves, pins and other fun giveaways and promos;
  • ensuring you know what to do with the litter you pick up during the cleanup (where to dispose of materials and which materials are recyclable);
  • linking you to a local redemption centre so that beverage containers you may find while doing the cleanup – if in good shape – can be collected separately and brought in for a cash payment; and
  • showcasing and promoting your group and its efforts as official #RecyclingHeroes on our website and social media.

Community Cleanup Grant Application Form


Click on the “Application Form” button below to tell us why you are interested in organizing a cleanup event and in receiving one of our Community Cleanup Grants.

Since the number of available grants is limited, our team evaluates all applications and strives to award the grants to a variety of organizations and regions across the province. We will communicate with you within 2 weeks’ time after receiving your application to confirm whether or not you have been selected.

Please take note that it is your responsibility to abide by all COVID-19 guidelines and measures in place in your region set by New Brunswick Public Health when it comes to organizing and hosting a formal or informal outdoor gathering.  Applicants should plan on keeping their cleanup event very small by limiting the number of participants and ensure they respect limits set by New Brunswick Public Health for formal or informal outdoor gatherings (50 people or fewer).  All 2021 grant recipients must only hold their cleanup event if their region is under the yellow alert level (or less) and be ready and willing to postpone their event to a later date if COVID-19 restrictions suddenly become stricter (move from the yellow to an orange/red alert level or lockdown).


More Information

Encorp’s Community Cleanup Grants are part of our commitment to environmental education and promoting beverage container recycling in New Brunswick, through various innovative campaigns and public space/special events recycling programs, known as “Recycling Hero”.

Our Recycling Hero campaigns and programs focus on reducing litter in our province’s beautiful outdoor spaces, supporting beverage container recycling in schools, and helping communities use beverage container recycling as a way to raise funds.

Inquiries on Recycling Hero campaigns and programs can be directed to our office:
Phone: 506-389-7332

© 2021 Encorp Atlantic Inc.        506-389-7320 | 1-877-389-7320 |


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