Extended Producer Responsibility (EPR)
On April 1, 2024, the New Brunswick Beverage Containers Program (BCP) became an Extended Producer Responsibility (EPR) program, governed by the province’s Designated Materials Regulation (Clean Environment Act), and falling under the oversight of Recycle NB.
Under the Designated Materials Regulation, no beverage product brand owner can sell, offer for sale or distribute a beverage container to a person in the province of New Brunswick on or after April 1, 2024, unless the brand owner is registered with Recycle NB.
Brand owners must also submit a stewardship plan outlining how their UBCs are recovered and recycled. Brand owners can assign a producer responsibility organization (PRO) as their agent to handle this responsibility and operate a recycling program for beverage containers on their behalf.
Encorp Atlantic/Encorp Atlantique (“Encorp”) is a federally incorporated, not-for-profit PRO which brand owners can appoint to fulfill these requirements.
Encorp’s Stewardship Plan
As the official PRO operating and managing the EPR Beverage Containers Program in New Brunswick in effect since April 1, 2024, Encorp met its obligation of submitting a Stewardship Plan to Recycle NB, as required by legislation. This Stewardship Plan – approved by Recycle NB – is available to access on Recycle NB’s website.
How to Assign Encorp As Your Agent
Information Package for Beverage Product Brand Owners
Documents to Fill and Submit to Encorp
Please download these documents, fill them out, save them and submit them to Encorp by email at [email protected].
Beverage Containers Covered Under the Program
Reporting Beverage Product Sales and Remitting Deposits and Container Recycling Fees (CRFs)
Registering with Recycle NB
Recycle NB is the agency responsible for overseeing waste management programs for materials specified in the New Brunswick Designated Materials Regulation. The Regulation mandates that all brand owners of designated materials must be registered with Recycle NB for each product stewardship recycling program they engage in.
If your company has previously registered with Recycle NB for another program, you must register again specifically for beverage containers. You will receive a separate registration number from Recycle NB for each program you register for on their website.
Please note that registering with Recycle NB does not automatically appoint Encorp as your agent for the EPR Beverage Containers Program. You must also ensure you have assigned Encorp as your agent by submitting to us all required documentation to enter into a Brand Owner Agreement. Refer to our Brand Owner Information Package above on this webpage for more information.